AIG Will Not Be Renewing Sponsorship of the U.S. Davis Cup Team

by The Insider on October 18, 2008 · 0 comments

in ATP News

AIG will not be renewing their U.S. Davis Cup sponsorship. The American International Group Inc. said they wont be renewing their contract which expires at year’s end.

With AIG serving as the U.S. Tennis Association’s only year-round national sponsor for Davis Cup, the relationship has been worth millions of dollars since it began in 1999.

The sponsorship included promotional rights attached to the U.S. team, including an AIG patch on players’ warmup suits and TV advertising time.

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