Citi Group Sponsor WTA Event in Washington DC

by The Insider on June 27, 2011 · 0 comments

in WTA News

Citi Group has just announced that they will be sponsoring the WTA tournament in Washington DC July 23 to 31. The tournament was previously known as the Mid-Atlantic Women’s Tennis Championships, the tournament is now titled the “Citi Open” and will be played at the Tennis Center at College Park in College Park, Maryland.

“Citi is proud to be the inaugural sponsor of this significant new WTA tennis event, one that we anticipate will become a key stop on the women’s tour,” said Dermot Boden, Chief Brand Officer of Citi. “This is a great addition to our sports sponsorship platform and gives us another opportunity to support women’s athletics.”

“Citi enjoys a long history with the D.C./Maryland area, having nearly 40 branches in the area, including our most recent ‘Smart Banking’ Flagship Branch opening today,” said Michelle Peluso, Global Chief Marketing Officer of Citibank. “We are excited to share this unique experience with our customers and tennis fans alike.”

“We are pleased that Citi has joined us as the title sponsor in the first year of this prestigious WTA International event. Having the support of such a prominent brand is critical to the success of this tournament and a great testament to the sport of tennis,” said Donald Dell, Chairman of the Citi Open and Group President of Lagardère Unlimited. “We look forward to building a successful partnership with Citi while establishing a great tradition of WTA tennis in the area.”

For more information about the Citi Open and tickets please visit www.citiopentennis.com

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