Li Na is now by far the richest tennis player! Maria Sharapova was previously the highest, earning over $24 million each year in prizemoney and endorsements. Now, Li Na has over $42 million on endorsement contracts.
“We could do five more endorsement deals but she just doesn’t have the time,” said Eisenbud, a vice president at Coral Gables, Florida-based IMG Tennis who signed Li in November 2009. “It’s incredible.”
Since winning the French Open, Li Na has signed contracts with Daimler and Chinese insurance company Taikang Life Insurance Co.
“It was hard to set the price” after Li’s triumph in Paris, Eisenbud said. “We had to change it a lot.”