After 4 years of being an ambassador for Sony Ericsson, world No. 2 Maria Sharapova will now be a team with Samsung. Her new deal will only cover Russia and the Commonwealth of Independent States, which are countries such as Armenia, Ukraine, and Kyrgyzstan, and it will last for 3 years. The deal includes promotion of phones, tablets, and TVs. Sharapova’s agent had this to say:
Maria really hasn’t been marketed that much in Russia. It’s important to her because that’s where her roots are. I also felt that was a really untapped market, with the 2014 Sochi Olympics coming up.