Peter Luczak Sports A New Brand In Davis Cup. Anyone Know What Its Called?

There seems to be a new brand on the block. Peter Luczak was wearing this new brand against Fernando Gonzalez at the recent Davis Cup tie between Australia and Chile.

Does anyone have any idea on what this new brand is called? Maybe they might even be a little interested in sponsoring a new tennis site.

Its good to see him supporting someone new and not just going to old favourites. Im guessing they must of offered him a very nice deal.