Redesigning Rafa – Rafael Nadal and Nike Talk About Changing His Image

by The Insider on September 4, 2008 · 9 comments

in Random

In the last few weeks there have been a lot of talk in the USA about Raphael Nadal and how they are wanting to overhaul his image and make him a little more clean cut. Rafa and Nike want to move away from the muscle shirt and Capri pants — a “hunky rebel” look — to that of a more traditional tennis player: polos and shorts.

So if I understand correctly they want to turn Rafa into a Roger Federer clone! I really cant see the point of this from Nike. Tennis is getting a lot of negative press because sometimes it is just so boring and there aren’t any real personalities left in the game anymore, and then suddenly you decide to try to make a good looking guy, who is bringing more women to the game, a preppy!

Nike, this is really not going to work and more the point I think you will be selling a lot less product because of it!

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