In the last few weeks there have been a lot of talk in the USA about Raphael Nadal and how they are wanting to overhaul his image and make him a little more clean cut. Rafa and Nike want to move away from the muscle shirt and Capri pants — a “hunky rebel” look — to that of a more traditional tennis player: polos and shorts.
So if I understand correctly they want to turn Rafa into a Roger Federer clone! I really cant see the point of this from Nike. Tennis is getting a lot of negative press because sometimes it is just so boring and there aren’t any real personalities left in the game anymore, and then suddenly you decide to try to make a good looking guy, who is bringing more women to the game, a preppy!
Nike, this is really not going to work and more the point I think you will be selling a lot less product because of it!
Tags: change image nike polo rafa raphael nadal rebel tennis
visit my website
Steven has been playing at a high level in tennis since the age of 14. He has played numerous world junior events as well as Futures and Satellite events on the ITF Tours. Additionally, Steven has played a lot of club tennis in France and Germany.
As well as playing at a very high level Steven has also been coaching tennis since the age of 16. Thus, bringing real hands on knowledge to The Tennis Times.
8 Comments
Hola! This is Contessa ChiChi who will rail against Tee and shorts for Rafa! It’s his special and unique look that entices many fans for Rafa. If Nike does this, they will be sorry – I think. hmm.. On second thought, Rafa look good in anything.
p.s. You have nice website..:)
@Contess ChiChi Thanks for the comments and I also think Nike will make a big mistake!
totally agree we all like sexy rafael nadal just the way he is!!!!!!!!!!!!!!!!!
Yes! And I am watching him right now on the Tennis Channel playing Gulbis. I’m ecstatic he’s wearing his own unique look and not Nike, blech, aren’t you?
Contessa ChiChi luvs Rafa Nadal!
Yeh I think he should just keep doing what he is doing. He is going great!
oh dear Nike….you obviously are not in tune with the fans are you?
why try to mend what isnt broken?…you had a real sexy look and now change it for the sake of change…crazy ! real bad marketing move..give us back rafa’s loverly arms and sexy pants and sack the idiot who thought that one up.
ps…mind you Rafa could wear a trash bag and still look great
Oh such sadness, I love Rafa whatever he wears but at 61 he used to cheer me up no end, those gorgeous biceps and beautiful bottom, lets have the old Rafa back, the tennis is so great he could wear anything but it does my heart and soul so good to see him exposed and delicious. Nike must be run by boring old men, time to change the label.
Love you always Rafa Cher