The Serbia Open may be no more shortly. The clay tournament that is currently owed by the Djokovic family is in turmoil.
Novak’s Uncle is in charge of the tournament and has tendered his resignation. Goran has also put the rights to the tournament up for sale.
The tournament is only in its 4th year after switching from the Dutch Open but has suffered setbacks in attracting attention.
Novak withdrew this year due to the passing of his Grandfather and along with other Serbs performing badly, the tournament was not popular.
It suffers from its calendar slot, sandwiched between Monte Carlo and Madrid so does not attract the “star names” of tennis. A few Spanish cities have already expressed an interest in purchasing the rights and include Seville and Marbella.
If the tournament is to move hopefully it will go somewhere that does not already host a tournament. Tennis needs to spread its wings but it also needs to be mindful that not all countries residents can pay similar prices to the more established tournaments. Maybe this a reason why the Serbia Open has failed?