It seems like Tennis.com are losing the plot on what they are trying to achieve with their site and service. Tennis.com had its worst performing month for the past 2 years in October 2012. Traffic numbers to their site slumped.
Tennis.com do you actually have a content plan?
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They really have lost their way. It seems that there are so many horses in the race right now (for tennis sites) that we are all waiting for 2 or 3 to emerge as THE places to go. I wonder what the tennis site landscape will look like in 5 years…